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Exclusive Offers

Our Best Insider Rates of the Year | Book by Dec 2

Reserve online or call 855.876.6593 to enjoy up to 30% savings at the #1 rated resort in the Continental U.S. (Travel + Leisure)during our exclusive Friends and Family sale for a limited time.

  • Call 855.876.6593 or reserve online
  • Request promo code FRIENDS25 when calling to book
  • Offer is subject to availability and the terms and conditions below. Valid on new reservations only.

The Blue Ridge Golf Package

Call 888.876.6513 or book online. Virginia's temperate mountain weather provides glorious conditions for golf – and with average spring and fall temperatures in the 60s, and 70s in summer, there’s no better course in the Southeast to play than the top ranked Highland Course at The Lodge at Primland. For every night booked, guests receive a round of golf for one person on the award-winning mountain course.

  • Call 888.876.6513 or book online
  • One-night stay in the Lodge’s luxurious accommodations
  • One round of golf for one person for every night booked
  • Includes one lunch on the Fairway Smoker during golf round
  • Book now for stays April-November | Blackout dates apply

Upgrade & Up to $200 Credit for Grand Wagoneer Owners

Call 855.876.6593 or book online. Receive a complimentary welcome amenity, room category upgrade (based upon availability) and a $100 resort credit for all rooms and $200 resort credit for suites when you stay at Primland.

  • Call 855.876.6593 or book online
  • Exclusively for US-licensed Grand Wagoneer owners
  • Enjoy a complimentary room upgrade based on availability and welcome amenity
  • $100 resort credit on rooms, $200 resort credit on suites
  • Offer is subject to the terms and conditions below

Highland Wine and Golf Classic

Call 855.471.7684 or book online. Immerse yourself in the golf lifestyle with three nights of luxury accommodations, two rounds of exhilarating partner play on the Highland Course – rated No. 1 public golf course in Virginia by Golf Digest – and wine dinners hosted by world-class vintners and visiting chef partners.

  • Call 855.471.7684 or book online
  • Memorial Day Weekend | May 22-25, 2026
  • Three nights of luxury accommodations
  • Two rounds of golf and lunch on The Highland Course
  • Saturday and Sunday wine dinners
  • VIP amenities and gifting

Terms and Conditions for all offers: Blackout dates and minimum stay requirements may apply. Other restrictions may apply. Rates are per room, per night and based on availability at the time of reservation. Taxes, fees and service charges are additional. Offer may not be combined with any other offer and is subject to change at any time without notice. Offers valid on new bookings only. Resort credits or packaged inclusions in offers have no cash value and cannot be used towards room rates, taxes or fees. Offers do not apply to groups of 10 or more rooms.