An Extraordinary Memorial Day
Celebrate the start of summer at Primland’s fourth-annual Highland Wine and Golf Classic. Championship-caliber golf, world-class wine experiences and guest chef dinners await in the Blue Ridge Mountains. Limited tickets available.
- Memorial Day Weekend | May 28-31, 2027
- Rates are inclusive of accommodations, lunch and wine-paired chef dinners on Saturday and Sunday for two people, two rounds of golf on the Highland Course and VIP amenities
Culinary & Wine Partners
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Albert Bichot
Founded in 1831, Maison Albert Bichot is a family-owned Burgundy wine house with six estates across the region’s most renowned appellations. For nearly two centuries, the House has crafted terroir-driven wines that reflect the character and diversity of Burgundy’s vineyards.
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Chappellet
Founded in 1967, Chappellet is a family-owned Napa Valley winery whose Pritchard Hill estate helped establish the region as one of California’s premier winegrowing destinations. Today, the second generation of the Chappellet family continues the winery’s legacy of crafting acclaimed mountain-grown wines.
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Chef Sam Hart
Chef, restaurateur and owner of Counter- in Charlotte, North Carolina, Hart has become a leading voice in the city's evolving culinary scene. In 2023, he was named a James Beard Award finalist for Best Chef: Southeast, and under his leadership, Counter- earned both a Michelin Star and Michelin Green Star in 2025.
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Matthieu Mangenot of Albert Bichot
Technical Director at Maison Albert Bichot, Mangenot has overseen winemaking across the House’s six family-owned Burgundy estates since 2018. A champion of terroir-driven, low-intervention practices, he has led Maison Albert Bichot’s transition to full organic certification while advancing sustainability and innovation throughout the winery.
Weekend Itinerary
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Friday, May 28
4-6PM | Welcome Reception – Celebrate the unofficial start of summer with a toast to the long weekend upon your arrival at the Lodge.
Saturday, May 29
10AM – 1PM | Annual Golf Partner Tournament – All partner pairs will enjoy a staggered start and be walked through the rules of the tournament as they warm up and head to the first tee.
The Highland Course
11AM – 3PM | Lunch at the Fairway Smoker – Enjoy a traditional smoker lunch at the 10th fairway.
Fairway Pavilion
5-6PM | A Great Hall Gathering with Chappellet – Begin your Saturday evening with Chappellet. Enjoy complimentary pours and discover the rich, mountain-grown wines that have helped define Pritchard Hill as one of Napa Valley’s premier winegrowing regions.
Open to all Primland guests
6:30-9PM | Opening Dinner Hosted by Chappellet with Chef Sam Hart – Gather for a five-course dinner exploring the craftsmanship and legacy of Chappellet through thoughtfully paired wines and a seasonal menu by Chef Sam Hart of Michelin-starred Counter-.
Sunday, May 30
10AM – 1PM | Final Rounds of the Tournament – Tee off for your final round of partner play, with a staggered start beginning at 10AM.
The Highland Course
11AM – 3PM | Lunch at the Fairway Smoker – Take a leisurely lunch as you enter the back nine.
Fairway Pavilion
5-6PM | A Great Hall Gathering with Albert Bichot – Spend the evening with Albert Bichot Chief Winemaker Matthieu Mangenot over complimentary pours, exploring the heritage, craftsmanship and celebrated terroirs that define Burgundy.
Open to all Primland guests
6:30-9PM | Closing Dinner Hosted by Albert Bichot with Chef Sam Hart – Gather around the table for a seasonal menu by James Beard Award semifinalist Chef Sam Hart, complemented by wines from one of Burgundy’s most storied family-owned wine houses.
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